Anglia Training Associates

Producer of Training and Assessment Material


To provide training course services and software, helping companies, trainers and individuals become more profitable and productive. We aim to provide unique materials whenever possible.


One of East Anglia's oldest independent training names, the this has been owned by Jeremy Woods since 1994.

The company was originally set up in the early 1970s by friend and management consultant Philip Ward . Sadly Philip died in January 2007 after a long period of suffering with MS. In spite of this handicap, he wrote and published his book - Pytho - which had very good reviews.

The first software product was a dual screen selling skills role play, which used expensive circuit boards to achieve a result. Current dual screen programmes run on laptops, without the need for additional expense.

Since this was developed, all items developed have been unique ones, designed to help trainers become more effective without being overcome by complexity!

Areas of expertise

Course material and multimedia development
Consultancy services
Selling Skills

Management Development and Training

Developing Leadership skills
Designing and setting up Performance Appraisal systems
Designing and running Development Centres for Managers
Team development
Facilitating Development Programmes
Training material production
Web delivered courses

Multimedia development

From low cost, distributable disc based solutions to full CD production.

We an produce affordable training programmes and material for release on CDs, networks, intranet's and the web. This can include database driven programmes running on PC or web platforms. We also have access to video production companies who operate to very high standards but will not break your budget..

What is your budget?

We can fit in with this. CDs start from £500 to whatever your specification demands.

Our Associates also include Video production companies and advanced programming expertise.

Work Examples

Norfolk County Council - Survey design for electronic administration

Northamptonshire County Council - Group training and assessment

Norwegian Municpalities - Large group meeting and feedback via radio

Pharmaceutical Multi-national - Intranet page editing and production

Distribution company - Team building

Software company - Team building and Selling Skills

BT - Software customisation  (Job Seeker)

UK Bank and Multinational - Outplacement projects.

Public Courses - Selling Skills, TQM, Presentation skills.

Marketing Consultancy - Web site set up and design.

Lager UK Ltd - Bar top CD for product launch (you drink it!)

Multinational - Pilot intranet project mapping job competencies.

Pharmaceutical - Production of CD for Automated Pharmacy dispensing equipment. Designed to simulate machine and software operation.

Management Assessment - part of consultancy team assessing 600 Managers.

Team Watcher Behaviour Analysis programme.

WashBox Management Simulation.

Sales assessment programme (video)- UK based multi-national

Sales training video - Europe based multinational - Scipt writing and video production - calibrated competency based interviews.

Production of Complete Courses series - ongoing


Jeremy Woods - Chartered FCIPD

Anglia Training Associates
The Old Crown
The Street
Thetford, Norfolk IP25 6RX

Phone: 01953 883 953

Skype: jeremy.woods
e-mail :